Summary
Meridian is a premium real estate development in Clyde North. Meridian boasts a master planned neighbourhood with a community-focused design. Only minutes from the township of Berwick, Meridian boasts stylish homes, parks & wetlands alongside an abundance of local retail.
White Rabbit assisted with the internal signage strategy to display stage releasing information and the ability to browse available homes on an interactive touchscreen.
A conventional TV was also installed in the 'kids corner', to keep young ones busy watching Bluey!
Requirements
1. Selection and configuration of hardware
2. Installation services
3. Management software for connected displays and interactive touchscreen
4. Ongoing content management on behalf of Ivy Street's creative team
The opportunity
To support sales staff, a display was installed in the main atrium of the suite. The screen displays stage releasing information alongside a drone flyover video, providing infrastructure development updates. This is a crucial touchpoint in the customer journey - visitors are learning about Meridian before they even begin a conversation with a sales agent.
An interactive 55" commercial touchscreen continually refreshes with available home & land packages. Customers are invited to browse themselves, whilst sales staff also use the touchscreen to guide potential clients to their next dream home.
The process
— Collaborate with agency Ivy Street during the sales suite design process on the technological components
— Configuration of internal signage and interactive touchscreen hardware
— Hardware was professionally installed by White Rabbit
— White Rabbit continue to provide content management at Meridian, receiving assets from Ivy Street and scheduling accordingly to the displays